Menu
Ecosystems explain how companies collaborate to create value; the channel still defines how that value reaches the ...
Technology markets are entering a new phase of transformation, forcing vendors and partners to rethink where value is ...
Investment targets partner-led deployment of autonomous AI, shifting focus from experimentation to production at scale. ...
With the Strait of Hormuz effectively shut and a fragile ceasefire prolonging disruption, partners report margin ...
New Channelnomics research shows that customers are recalibrating IT spending, sourcing models, and priorities — ...
While vendors often overlook the value that partners create throughout the buyer journey, attribution models show the ...
Despite new labels and evolving partner models, the fundamentals of selling through indirect channels remain rooted in ...
The new Cohesity Aspire program replaces legacy structures with a purpose-built model that simplifies engagement, ...
To answer the question, leadership teams need to understand partners’ value and how to leverage it to meet their ...
New Channelnomics research finds that vendors value strategic alignment, disciplined execution, and consistent ...
Global systems integrators (GSIs) are among the most sought after partners for their relationships with multinational ...
Partner confidence has returned to good levels to start of 2025 as resellers, integrators and managed service providers ...
Channelnomics analyzed thousands of partner comments to identify the most frequent complaints. No relationship is ...
The channel is facing continued disruption and transformation in 2025. The convergence of economic pressures, ...
The Channelnomics Partner-Product Development Cycle prescribes the stages and partner engagement activity of the ...
As 2024 draws to a close and the new year approaches, the channel is gradually recovering from its earlier dip in ...
In this second Partner Confidence Index (PCI) report, Channelnomics explores an upswing in partner confidence that it ...
