The merger of Channel Mechanics and Allbound gives rise to a unified platform and brand identity centered on scalability, integration, and intelligence—with a renewed emphasis on partner experience and channel growth.
Channel Mechanics and Allbound were already well-established players in the partner relationship management (PRM) and ecosystem orchestration space. Their 2024 merger was more than a consolidation of tools; it was a strategic bet on the future of partner ecosystems, where complexity, data, and scale converge. That vision is now formally realized with the launch of the ChannelScaler brand, which combines both companies under a single, focused identity.
CEO Kenneth Fox said ChannelScaler was chosen to reflect “what we do—we help our customers scale their revenue through the channel. Ultimately, the platform powers partnerships.”