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The airline’s modifications to its popular customer rewards program show the potential negative consequences of making ...
On the surface, the businesses of the IT industry’s intermediaries — distributors and technology services brokerages ...
Vendors and partners that focus on steady AI progress will benefit in the long haul. AI is having a moment. Across ...
Special-pricing opportunities address some limitations of marketplace transactions. B2B marketplaces are growing in ...
Acquisition consolidates analytics and SIEM, disrupts competitive dynamics — yet channel and product integration risks ...
Third-party cloud marketplaces such as the AWS Marketplace, Microsoft Azure Marketplace, and Google Cloud Platform ...
New program aims to enhance GTM processes and elevate customer engagement. As part of an evolving trend across the ...
Technology vendors face a challenge that threatens their ability to thrive and compete in indirect routes to market — ...
Channelnomics Premium At Channelnomics, we field questions about best practices, partner strategies, and channel ...
We’ve added four fantastic channel pros to expand our capabilities as part of our ongoing strategic initiatives. By ...
Vendors, like partners, should be prudent and methodical when it comes to recruiting allies. In an increasingly ...
Unveil integrated stack spanning on-prem and multicloud, but details on product integration and channel strategy will ...
