Insights

MinIO Unveils Channel Program to Scale AI Storage Sales

Written by Larry Walsh | Jun 23, 2025 3:10:47 PM

The high-performance storage vendor launches a global partner initiative to extend reach, support bundled AI solutions, and drive predictable recurring revenue.

As businesses adopt systems to leverage artificial intelligence, they’re finding that they need more robust, accessible, and scalable storage for the massive volumes of data fueling these systems.

MinIO, a provider of high-performance object storage, is addressing this demand with AIStor, its enterprise-grade storage platform designed specifically for AI workloads. To extend its reach and support this growing market, MinIO is formalizing its partner relationships through a new global channel program. The initiative provides resellers, integrators, and distributors with recurring-revenue opportunities while enabling MinIO to scale its customer engagement and solution delivery.

MinIO launched a comprehensive partner program to support the delivery and deployment of its AIStor software across global markets. Built on a foundation of open-source innovation and enterprise readiness, the program offers a structured way for partners to resell, implement, and support MinIO solutions. After several years of selling through bespoke partner relationships, MinIO is now aligning its indirect go-to-market model to address the broader needs of the enterprise.

“AI workloads are reshaping enterprise infrastructure needs. Our partner program is designed to meet that demand with scale, consistency, and trusted expertise,” said Mike Marinchak, vice president of global partner sales at MinIO.

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