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Google Cloud to Target Transformation of Verticals

February 13, 2019

New head of Google Cloud lays out plans to capture business of verticals moving into cloud environments

Google Cloud, the cloud computing division of the search giant, is a top 5 player in the cloud computing segment, but lags behind market leaders Amazon Web Services and Microsoft Azure in terms of capabilities and market penetration. The new division head, Thomas Kurian, yesterday laid out plans to target companies in traditional verticals that are moving into cloud computing rather than focusing on digital natives.