Extreme Networks Brings Enterasys Partners Into Fold With Unified Channel Program
Send to Kindle
Features of the new EPN program, including a unified repository of technical reference materials and sales and marketing tools, are available through the updated PartnerNET portal.
With the one-year anniversary of its acquisition of Enterasys Networks approaching, Extreme Networks is organizing channel partners from both programs into a revamped and unified Extreme Partner Network that promises to simplify partner engagement with global access to service offerings, enhanced incentives and comprehensive training.
As part of the EPN rollout, the company announced a Global Service Program to help channel partners “become service-enabled partners to deliver a superior experience for customers,” said company officials in San Jose, Calif.
"Many technology vendors talk about being 'channel first,' but it is our proven engagement and ongoing joint achievement with our partners that sets us apart,” said Extreme Networks CEO Chuck Berger. “With the acquisition of Enterasys, and our expanded portfolio of solutions… we are attracting a strong breed of partners who see value and growth in building their business around the new Extreme Networks brand."
Extreme Networks acquired Enterasys last September in a $180 million all-cash deal. At the time, Extreme Networks officials pledged “the combined company will be committed to continue to support the product road maps of both companies going forward to protect the investments of current customers.” That included their merger of the two firms’ network operating systems into a single entity supporting both hardware platforms.
EPN features access for all global partners to ExtremeWorks, a direct-delivered service option from Extreme technical team. Qualified partners can take advantage of the PartnerWorks co-delivery services program, which augments services for solution providers that have their own services programs.
The updated program adds a Technology Solution Partner framework to help partners develop comprehensive and differentiated networking solutions from the data center to the mobile edge. The TSP program is based around Extreme Networks' SDN platform and focuses on integration, certification and interoperability testing with gear from other major vendors.
All of the features of the EPN program, including a unified repository of all technical reference materials and sales and marketing tools, are available to partners through the updated PartnerNET portal, officials added.
"The new Extreme Partner Network reflects our commitment to being a partner-first company," said Theresa Caragol, vice president of global channels at Extreme Networks. “We will invest in those partners that commit to growing their business with us.
“We've developed programs and incentives that reward dedication while enabling our channel to easily engage with our sales, marketing and technical teams in order to accelerate their growth,” Caragol added. “This is a solid program that partners built around our commitment to our partner's growth."
Ed Waldroop, CEO of PCS Inc., a Lousiville, Tenn., solution provider, says his company has been a loyal Extreme Networks partner for many years thanks to the vendor’s high level of partner service and enablement.
“With Extreme's renewed channel program, our relationship will become even stronger with opportunities to promote and profit from its comprehensive networking solutions that are backed with expertise, education and excellent incentives," Waldroop said.
While the program changes were important to many partners from both Extreme and Enterasys programs, it was the global, two-layered services offerings that caught the eye of Joel Harris, managing director at TasmaNet, a cloud services provider in Dowsing Point on the Australian island of Tasmania.
“Extreme's service organization is top notch, and the recent program changes make it deeper and better across Asia Pacific,” Harris said. “As a service provider, we need a network that is available and fast, and Extreme's technical services, ranging from diagnosis to part replacement, make for a stellar aspect of our customer experience."