Microsoft Hits Back at 'U-turn' Accusations

  • Tweet  
  • LinkedIn  
  • Facebook  
  • Google plus  
  • Send to Kindle
  • Send to  

The software giant claims some reports did not 'accurately represent' content of its conversation with certain national media journalists.

Editor’s note:  As part of our special editorial partnership, Channelnomics is publishing this recent article from CRN in the UK.

Microsoft Corp. has hit back at the Financial Times after the paper accused it of making a U-turn on Windows 8.

Related articles

As reported yesterday the software giant had given a pre-briefing to selected media titles ahead of the launch of its updated Windows 8 operating system (OS) -- codenamed Windows Blue.

But the FT said the vendor was preparing to reverse course over key elements of its OS and labelled it “one of the most prominent admissions of failure for a new mass-market consumer product since Coca-Cola’s New Coke fiasco.”

In a statement sent to CRN, Microsoft said, “It is unfortunate that the Financial Times did not accurately represent the content or the context of our conversation about the good response to date on Windows 8 and the positive opportunities ahead on both Windows 8 and Windows Blue.

“Our perspective is accurately reflected in many other interviews on this topic as well as in a Q&A with [head of marketing and finance for Windows] Tami Reller.”

To see the full Q&A click here.

Details of the exact changes to Windows 8 have yet to be revealed, but the vendor claimed they were all the result of feedback from customers and partners.

However, the OS seems to be the Marmite of the channel.

Sam Routledge, solutions director at Softcat, is a fan of the existing format.

He said, “I quite like the Windows 8 interface. It is a bit different and interesting. It is a really good attempt at merging tablet functionality and style with desktop style. Personally, I hope they are not going to change it too much.”

Routledge said Softcat was seeing increased demand for the OS, particularly in the education space for Windows 8-powered machines.

“I would urge Microsoft not to go backwards and say it is doing the right thing and moving in the right direction,” he added.

But speaking shortly before the Windows Blue announcement, the boss of another reseller told CRN that his firm simply could not shift machines running the latest OS, characterising it as “the Titanic of operating systems.”

“Sales have failed to live up to even our very modest expectations,” he added. “Windows 8 tablets are not selling at all. Lots of marketing money is being pumped into the channel but the product is just not wanted – it feels unfinished. There has been a lot of press about Windows Blue, or Windows 8.1, and that has got a lot of our clients talking about waiting.”

For more UK channel coverage from CRN, visit www.channelweb.co.uk

  • Tweet  
  • LinkedIn  
  • Facebook  
  • Google plus  
  • Send to Kindle
  • Send to  
More on Computers
report-shutterstock-158460491

Damning Report Slams Supplier To Top Tech Firms

Chinese factory supplying parts to Apple, Dell and other tech giants under fire in report following investigation

Apple iWatch sports band white

Analyst: Apple Must Knock It Out Of The Park With iWatch

Apple could become irrelevant if iWatch does not impress

samsung-galaxy-note-2-android-phablet

Phablet Shipments to Outstrip Laptops Before Year End

Popularity of phablets expected to rocket even faster in coming four years, IDC says

IDC Improves PC Market Forecast Thanks To Commercial Demand

Upcoming Windows 9 release could further ignite the PC market

Visitor comments
Add comments
blog comments powered by Disqus
In-depth
Jarrett Miller

Vendor Q&A Series: Jarrett Miller, Bromium

The latest channel exec to sit in the Channelnomics hotseat is Bromium's VP of global channel sales

John Schweizer - DataStax

Vendor Q&A Series: John Schweitzer, DataStax

Our latest exec to sit in the Channelnomics hotseat is John Schweitzer, executive vice president, worldwide field operations at DataStax

digital-hugging

CA embraces channel to build Application Economy

CA is shaking off its record of channel ambivalence to embrace partners’ capabilities to reach and service customers’ evolving and dynamic needs in the unfolding ‘Application Economy’

target-person

U.S. giants missing the mark in the UK

Insight and Misco took financial hits in the UK in 2013